Note: The job is a remote job and is open to candidates in USA. PBJ Marketing is a rapidly growing, full-service digital marketing agency seeking a Paid Media Manager with prior experience in digital marketing. The role involves developing and managing a portfolio of PPC accounts and marketing campaigns, maintaining client communications, and leading a small team to ensure successful campaign execution.
Responsibilities
• Maintain ongoing, proactive, and consistent communications with clients on account progress, performance, and problem resolution
• Develop multi-channel, fully integrated Paid Digital Marketing campaigns and strategies, including Search, Display, Social, Video, etc
• Leverage several online and offline tools to carry out analysis and to maximize the efficiency and effectiveness of Paid Media accounts
• Actively test and analyze paid search ad copy to achieve maximum ROI
• Execute and analyze monthly paid media business metrics, budgets, and reports
• Research and evaluate paid marketing efforts and identify new campaign opportunities
• Track paid media best practices, bid management systems, keyword developments, and industry trends
• Manage one direct report with full accountability for performance, development, and day-to-day support, with the opportunity to help scale and mentor a growing team as the department expands
Skills
• Minimum of 5 years of direct experience managing Paid Media campaigns
• Minimum 2 years of managing direct reports
• Minimum 4 years in a client-facing role
• 5 to 7 years of experience working on Google Ads (Search, Display, PMax, Shopping), Microsoft Ads, and Paid Social advertising (TikTok Ads, Meta Ads, LinkedIn Ads)
• Minimum Bachelor's degree in Marketing or any relevant major
• Advanced web skills, proficiency with Excel, search engine interfaces, and ad platforms
• Ability to demonstrate analytical skills, technical knowledge, and attention to detail
• Excellent written and verbal communication skills
• Eagerness to deliver under tight deadlines
• The personal discipline to manage and develop campaigns for clients
• Outstanding time management and organization skills
• The ability to work solo and with a team as needed
• The ability to accept constructive criticism in a professional manner and to learn from edits
• Comfort with constant personal and professional growth
Benefits
• Unlimited Paid-Time-Off and Generous Company Holiday Schedule
• Health, Dental, and Vision Insurance — 75% Covered by PBJ
• Top-Rated 401(k) Plan with Company Match
• $100k Life Insurance policy — 100% Covered by PBJ
• Opportunity for New Business and Company Growth Commissions
• Company-sponsored professional development opportunities
• Casual, fun work environment with a true work-life balance and culture
• Flexible work-from-home/telecommuting policy
Company Overview
• PBJ is a digital marketing consulting, website development and mobile application development company in New York. It was founded in 2012, and is headquartered in New York, New York, USA, with a workforce of 11-50 employees. Its website is https://pbjmarketing.com.
Company H1B Sponsorship
• PBJ Marketing has a track record of offering H1B sponsorships, with 1 in 2023, 1 in 2020. Please note that this does not guarantee sponsorship for this specific role.