LogicMonitor is an AI-first hybrid observability platform dedicated to enhancing digital infrastructure. The Event Marketing Specialist will support the execution of high-impact field and partner events to drive awareness and build pipeline, collaborating closely with sales and partners to ensure alignment with revenue goals.
Responsibilities
- Own pre-event, onsite, and post-event execution for a wide range of event types including partners sales kick-offs, conferences, executive meetings, golf outings, networking dinners, receptions and summits
- Manage vendors, venues, catering, staffing, budgets, timelines, and onsite logistics
- Manage multiple events simultaneously while keeping close attention to detail
- Support North America sales teams and priority partners to plan and execute events
- Coordinate closely with partners on co-marketing execution including pre-event communications, website copy, registration tracking, and creative development
- Act as a trusted execution partner for sales and partner teams
- Manage post-event lead flow, uploading, tracking, and reporting in Salesforce
- Track partner deal registrations and pipeline progression
- Produce post-event performance reports
- Collaborate with demand generation, marketing operations, product marketing, enablement, web, social, and PR
- Support content development and promotional plans
- Enable sales follow-up with emails, scripts, and social messaging
- Support co-marketing programs including MDF-supported events
Skills
- Bachelor's degree or equivalent experience
- 1–3+ years of B2B event marketing experience
- Strong project management and organizational skills
- Excellent written and verbal communication skills
- Self-starter comfortable in a fast-paced environment
- Ability to juggle multiple priorities
- Familiarity with Google Suite including Google Slides, Sheets and Docs, Salesforce, Slack, Splash Event Registration and Canva
- Some travel required
Benefits
- Comprehensive health, dental and vision coverage
- Generous parental leave policies
- Access to our Employee Assistance Program
- Various Wellness programs
- A 401K with company matching
- A Lifestyle Spending Account
- An unlimited vacation policy
Company Overview
- LogicMonitor is a hybrid observability platform that provides IT observability and monitoring for cloud-based IT infrastructures. It was founded in 2007, and is headquartered in Santa Barbara, California, USA, with a workforce of 1001-5000 employees. Its website is http://www.logicmonitor.com.