Note: The job is a remote job and is open to candidates in USA. The Mom Project is excited to partner with a financial technology leader and bank holding company aiming to power the banking industry’s branchless future. They are seeking a contract Senior Performance Marketing Manager (Digital Acquisition) to support their business needs, focusing on leading digital and acquisition marketing initiatives. Responsibilities • Lead hands-on execution and strategy for digital and acquisition marketing initiatives • Own large-budget Paid Search (SEM) campaigns, including daily strategy and execution • Manage Paid Social campaigns across platforms • Execute multi-channel digital marketing campaigns to drive acquisition and performance • Perform daily optimization and reporting on campaign performance • Set up and manage campaign structures, including partner campaigns • Launch, test, and scale campaigns using a structured experimentation approach • Pull, analyze, and interpret performance data independently to inform decisions • Develop and optimize bidding strategies across channels • Apply customer journey thinking across the full marketing funnel • Design and execute creative testing methodologies • Develop and implement landing page testing strategies • Make data-driven optimization decisions • Leverage App Store Optimization (ASO) strategies to improve performance • Stay current with digital marketing trends and emerging best practices • Apply AI tools and workflows to enhance marketing efficiency and performance Skills • Senior-level experience in digital and acquisition marketing with a minimum of 7 years of relevant experience • Bachelor's degree required • Strong expertise in Paid Search (SEM) and Paid Social campaign management • Startup environment experience • Background in FinTech or Technology industries • Proven experience managing large marketing budgets • Experience with multi-channel digital marketing strategies • Strong analytical skills with the ability to interpret performance data and reporting • Hands-on experience with campaign setup, optimization, and scaling • Strategic mindset with expertise in funnel-based marketing and experimentation • Master's degree preferred Company Overview • The Mom Project is a digital talent marketplace helping women remain active in the workforce. It was founded in 2016, and is headquartered in Chicago, Illinois, USA, with a workforce of 51-200 employees. Its website is