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Posted: Feb 6, 2026

Media Planning Director - CVS Media Exchange (CMX) - Lead Director

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Job Summary: We are seeking an exceptional Media Planning Director to lead our CVS Media Exchange (CMX) team as a Lead Director. As a critical member of our organization, you will be responsible for devising and delivering solution-oriented media strategies that drive performance for CMX brands and suppliers. If you are a seasoned leader with expertise in media planning, buying, and full-funnel measurement, we encourage you to apply. Key Responsibilities: Lead the Media Buying team, providing guidance, coaching, and mentorship, and acting as a point of contact for escalations. Develop and evangelize media planning processes, expectations, best practices, and innovation to ensure fully robust/integrated media plans across platforms. Recruit, train, and develop a results-oriented team. Guide the use of audience data to impact media strategy, suited to client objectives and media delivery. Develop a framework to monitor holistic media plan performance and performance trends. Act as a strategic partner to key internal stakeholders to create and implement solutions to solve supplier challenges. Requirements: 8+ years of experience in media planning/buying and full-funnel measurement. Advanced knowledge of digital media channels, including display, social, and search. 6+ years of hands-on experience and proficiency in ad ops, programmatic, ad management technologies, and BI tools. 4+ years of management experience. 2+ years of experience in retail media (preferred). What We Offer: Competitive salary: $100,000.00 - $231,540.00 per year. Comprehensive benefits package, including medical, dental, and vision benefits. Eligibility for a CVS Health bonus, commission, or short-term incentive program. Award target in the company's equity award program. Paid time off, holidays, and sick leave. Opportunities for professional growth and development. How to Apply: If you are a motivated and experienced media planning professional looking to make a significant impact, please submit your application. We look forward to hearing from you! Apply for this job