Hello!
I own a handmade self-care brand called Ephemeral Apothecary that sells candles, lip balms, cuticle oils, and other small self-care products. My brand focuses on minimal, calming products designed to create small moments of peace in everyday life.
I currently sell on Etsy and Shopify and I am looking for a freelancer who can help with Etsy SEO optimization and Pinterest marketing to drive traffic and sales.
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Scope of Work
Etsy SEO & Listing Optimization
- Keyword research for handmade candles and self-care products
- Optimize listing titles, tags, and descriptions
- Improve search ranking
- Suggest improvements to listing photos
- Help set up or optimize Etsy ads (if appropriate)
Pinterest Management
- Create Pinterest strategy for the brand
- Create and schedule pins (approx. 20–50 per month)
- Keyword optimize pins for search
- Create and organize Pinterest boards
- Drive traffic from Pinterest to Etsy and Shopify
Shopify Optimization
- Basic SEO improvements
- Optimize product descriptions
- Improve conversion on product pages
- Connect Pinterest and tracking if needed
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Ideal Candidate
Looking for someone who:
- Has proven experience with Etsy SEO
- Understands Pinterest marketing for product brands
- Has worked with handmade, candle, beauty, or lifestyle brands
- Can provide examples of shops or Pinterest accounts they have grown
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Deliverables
- Etsy shop SEO improvements
- Keyword strategy
- Listing optimization
- Pinterest traffic strategy
- Pin creation and scheduling
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Budget
Open to either:
• One-time Etsy shop optimization
• Monthly Pinterest management
• Ongoing growth support
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To Apply
Please include:
1. Etsy shops you have helped grow
2. Pinterest accounts you manage or have grown
3. Your SEO process
4. Estimated timeline for results
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About the Brand
Ephemeral Apothecary is built around the idea that self-care moments are temporary but meaningful.
Minimal, modern products designed to create a moment of calm in the chaos of everyday life.
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Bonus Question
If you were optimizing a handmade candle listing on Etsy, what keywords would you target?